Management, entrepreneurship, and innovation in healthcare are part of the dimensions and domains related to the areas of practice and knowledge of physiotherapists, as expressed in the National Curriculum Guidelines. From this perspective, considering a scenario with various public institutions offering physiotherapy courses in different regions of Brazil, the following question arises: what are the characteristics of the disciplines and content related to entrepreneurship offered in undergraduate physiotherapy programs at public higher education institutions in Brazil?

To describe and analyze the teaching of content related to entrepreneurship in undergraduate physiotherapy programs at public higher education institutions in Brazil.

A documentary-based study with a descriptive and qualitative approach, utilizing information from the National Registry of Courses and Higher Education Institutions (Registration e-MEC). The websites of higher education institutions and their respective courses were examined to review Curriculum and identify subjects and syllabi containing content related to entrepreneurship. Descriptive statistical analysis was conducted, and textual data analysis employed basic lexicography (word cloud), the Descending Hierarchical Classification (DHC) method, and similarity analysis, using the IRAMUTEQ software (Interface de R pour les Analyses Multidimensionnelles de Textes et de Questionnaires).

Of the 59 public higher education institutions offering undergraduate physiotherapy programs in Brazil, ten (10) were excluded due to the absence of courses related to entrepreneurship and administration or the unavailability of information on their institutional websites. The highest percentage of courses is offered in the eighth semester (30.9%), followed by the fifth semester (14.3%); 85.71% (n = 42) are mandatory, with an average workload of 37.63±11.08 hours. The most frequently cited terms in the word cloud construction were physiotherapy (67), health (58), administration (55), service (54), management (37), entrepreneurship (31), and planning (25). Five classes emerged, three of which directly relate to topics such as administration and organizational structure, while the other two classes address ethical and legal aspects of service provision in physiotherapy, the public and private sectors, and entrepreneurship. The maximum tree visualization revealed three main nodes: physiotherapy, administration, and health.

The teaching of entrepreneurship-related content in undergraduate physiotherapy programs is not mandatory in all analyzed public higher education institutions, with greater emphasis on topics such as administration, service provision, and entrepreneurship.

The results of this study allow for the identification of how physiotherapy programs in public institutions offer content related to entrepreneurship and can guide discussions on proposing a minimum curriculum structure aligned with national curricular guidelines, as well as market needs and trends.